進軍平價市場 統一星巴克推出45元咖啡 - 星巴克討論
By Blanche
at 2010-05-04T19:27
at 2010-05-04T19:27
Table of Contents
這... 有OP嗎 XD?
我只有擷取兩段 完整新聞內容請見連結
http://tw.news.yahoo.com/article/url/d/a/100504/56/2522r.html
--
打破高價咖啡的形象,統一星巴克也推出超商價格的咖啡了!
為滿足不同客層及消費時段需求,統一星巴克首次以「限時段供應」概念,
前所未有的45元(小杯)價格,推出「香草密斯朵」。
此舉不僅讓星巴克在商品結構及價格選擇性上更多元,也將會吸引更多新來客,
成為平價咖啡市場中全新的選擇。
此外,為讓更多人體驗香草密斯朵的風味,
星巴克將於5月6日上市當天上午11時前,
在全台門市舉辦「早安!香草密斯朵初次見面體驗活動」,只要自帶杯子,
來店前100名消費者可搶先品嚐「中杯香草密斯朵」乙杯(每人限領取一杯)。
--
我只有擷取兩段 完整新聞內容請見連結
http://tw.news.yahoo.com/article/url/d/a/100504/56/2522r.html
--
打破高價咖啡的形象,統一星巴克也推出超商價格的咖啡了!
為滿足不同客層及消費時段需求,統一星巴克首次以「限時段供應」概念,
前所未有的45元(小杯)價格,推出「香草密斯朵」。
此舉不僅讓星巴克在商品結構及價格選擇性上更多元,也將會吸引更多新來客,
成為平價咖啡市場中全新的選擇。
此外,為讓更多人體驗香草密斯朵的風味,
星巴克將於5月6日上市當天上午11時前,
在全台門市舉辦「早安!香草密斯朵初次見面體驗活動」,只要自帶杯子,
來店前100名消費者可搶先品嚐「中杯香草密斯朵」乙杯(每人限領取一杯)。
--
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