夏季限量花生口味星冰樂新上市 - 星巴克討論
By Isabella
at 2011-06-28T16:22
at 2011-06-28T16:22
Table of Contents
http://goo.gl/q5WX8 (新品圖)
為持續給予顧客多變的夏日驚喜,創新咖啡風貌,統一星巴克自29日起與大陸、香港同步
推出全新口味「花生摩卡星冰樂」與「花生可可碎片奶霜星冰樂」,延伸東方人喜愛的花
生滋味,將星冰樂甜點化,創造更多層次的香氣與口感,而喜歡擁有專屬風味的顧客,則
可以藉由調整咖啡濃度、選擇全脂牛奶、低脂牛奶、零脂牛奶或是豆漿,讓花生系列星冰
樂更符合自己的味蕾。
統一星巴克表示自5月底推出「個性化星冰樂」服務機制後,即受到眾多消費者的肯定,
星冰樂銷售量約成長2成5;另外,在全球星冰樂專屬網站中,台灣網友參與打造專屬的星
冰樂口味與圖片互動體驗達3萬人以上,為全球第一名,可見得「個性化星冰樂」受歡迎
的程度。統一星巴克預計藉由「花生摩卡星冰樂」與「花生可可碎片奶霜星冰樂」的上市
,更將帶動新一波嚐鮮及客製的完美咖啡體驗。
此外,星巴克的糕點也同步展現新美味!為滿足夏季時顧客偏好清爽、酸甜的胃口,統一
星巴克將全球慶祝40周年、台灣銷售超過上萬支的創意糕點「甜心棒Cake Pop」融入正值
節令的芒果與百香果風味,鎖定18至35歲的女性客層,推出「雙果甜心棒」;而餐點類別
,則大量使用蘿美生菜與各色彩蔬,推出健康、清爽的「主廚凱薩沙拉」,與使用燕麥堡
體,再夾入香嫩雞肉與豐富生菜的「照燒雞肉三明治」,讓樂活輕食成為最適合夏日時光
的新選擇。除此之外,統一星巴克更首度推出3款「新LOGO」系列杯款,極具珍藏意義,
喜愛星巴克的顧客們絕對不容錯過。
※ 花生摩卡星冰樂 ( T 120元/ G 140元/ V 160元)
濃郁咖啡與香甜摩卡醬的經典搭配,加上花生糖漿,更增添飲料多層次口感,飲料頂端覆
蓋鮮奶油及星巴克特製焦糖花生醬。(季節飲料售完為止)
※ 花生可可碎片奶霜星冰樂 ( T 120元/ G 140元/ V 160元)
花生口味星冰樂的無咖啡因首選。花生糖漿搭配香甜摩卡醬、可可碎片和濃郁奶霜的美味
平衡,飲料頂端覆蓋鮮奶油及星巴克特製焦糖花生醬。(季節飲料售完為止)
※ 花榭清風 (250 g,350元)
花榭清風為專門調製冰咖啡的咖啡豆,混合了來自拉丁美洲、東非地區的咖啡豆,這款咖
啡豆呈現出清新且平衡的柑橘味、焦糖和可樂般香氣。
※ 坦薩尼亞 (250 g,390元)
坦薩尼亞咖啡是綜合產自坦薩尼亞北部幾個不同咖啡莊園的非洲/阿拉伯產區,具有較高
的酸度和柑橘風味,還具有豐富黑醋栗或葡萄乾的果香風味,令其更顯層次感。
※ 夏季咖啡雙星禮盒 (250 g x 2,680元)
結合夏季推出之坦薩尼亞+花榭清風咖啡豆禮盒(花榭清風可加價更換,更換為低價者不退
差額),6/29~7/19開放銷售。
--
為持續給予顧客多變的夏日驚喜,創新咖啡風貌,統一星巴克自29日起與大陸、香港同步
推出全新口味「花生摩卡星冰樂」與「花生可可碎片奶霜星冰樂」,延伸東方人喜愛的花
生滋味,將星冰樂甜點化,創造更多層次的香氣與口感,而喜歡擁有專屬風味的顧客,則
可以藉由調整咖啡濃度、選擇全脂牛奶、低脂牛奶、零脂牛奶或是豆漿,讓花生系列星冰
樂更符合自己的味蕾。
統一星巴克表示自5月底推出「個性化星冰樂」服務機制後,即受到眾多消費者的肯定,
星冰樂銷售量約成長2成5;另外,在全球星冰樂專屬網站中,台灣網友參與打造專屬的星
冰樂口味與圖片互動體驗達3萬人以上,為全球第一名,可見得「個性化星冰樂」受歡迎
的程度。統一星巴克預計藉由「花生摩卡星冰樂」與「花生可可碎片奶霜星冰樂」的上市
,更將帶動新一波嚐鮮及客製的完美咖啡體驗。
此外,星巴克的糕點也同步展現新美味!為滿足夏季時顧客偏好清爽、酸甜的胃口,統一
星巴克將全球慶祝40周年、台灣銷售超過上萬支的創意糕點「甜心棒Cake Pop」融入正值
節令的芒果與百香果風味,鎖定18至35歲的女性客層,推出「雙果甜心棒」;而餐點類別
,則大量使用蘿美生菜與各色彩蔬,推出健康、清爽的「主廚凱薩沙拉」,與使用燕麥堡
體,再夾入香嫩雞肉與豐富生菜的「照燒雞肉三明治」,讓樂活輕食成為最適合夏日時光
的新選擇。除此之外,統一星巴克更首度推出3款「新LOGO」系列杯款,極具珍藏意義,
喜愛星巴克的顧客們絕對不容錯過。
※ 花生摩卡星冰樂 ( T 120元/ G 140元/ V 160元)
濃郁咖啡與香甜摩卡醬的經典搭配,加上花生糖漿,更增添飲料多層次口感,飲料頂端覆
蓋鮮奶油及星巴克特製焦糖花生醬。(季節飲料售完為止)
※ 花生可可碎片奶霜星冰樂 ( T 120元/ G 140元/ V 160元)
花生口味星冰樂的無咖啡因首選。花生糖漿搭配香甜摩卡醬、可可碎片和濃郁奶霜的美味
平衡,飲料頂端覆蓋鮮奶油及星巴克特製焦糖花生醬。(季節飲料售完為止)
※ 花榭清風 (250 g,350元)
花榭清風為專門調製冰咖啡的咖啡豆,混合了來自拉丁美洲、東非地區的咖啡豆,這款咖
啡豆呈現出清新且平衡的柑橘味、焦糖和可樂般香氣。
※ 坦薩尼亞 (250 g,390元)
坦薩尼亞咖啡是綜合產自坦薩尼亞北部幾個不同咖啡莊園的非洲/阿拉伯產區,具有較高
的酸度和柑橘風味,還具有豐富黑醋栗或葡萄乾的果香風味,令其更顯層次感。
※ 夏季咖啡雙星禮盒 (250 g x 2,680元)
結合夏季推出之坦薩尼亞+花榭清風咖啡豆禮盒(花榭清風可加價更換,更換為低價者不退
差額),6/29~7/19開放銷售。
--
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